Multichannel Marketing
Sunshine CoastMost small businesses are doing something for their marketing, a website, maybe a Facebook page, maybe some ad hoc social posts, but nine times out of ten there is a gap between what they are doing and what their competitors are doing, and that gap is exactly where your competitors are pulling ahead.
Why Multichannel Marketing?
Most small businesses are doing something for their marketing, a website, maybe a Facebook page, maybe some ad hoc social posts. But nine times out of ten there is a gap between what they are doing and what it would take to actually compete online.
That is what our Multichannel Marketing service is built around. We start by looking at what you are already doing, your website, your social presence, your current ads if any, and figure out exactly where the gap is.
How It Works
We do not believe in a one-size-fits-all package. Every plan starts with a proper look at your website, your online visibility, and what your competitors are up to.
What’s Included
Depending on where the gaps are, your plan can include on-site SEO, content, social media management, and paid ads on Google or Meta, working together rather than as separate one-off projects.
How It Works
Step 1: We Find The Gap
We start with a proper audit of your website, your social channels, and your current ads if any, then look at what your competitors are doing that you are not.
That tells us exactly where you are losing ground online, and what is actually worth fixing first.
Step 2: We Build The Plan
From there we put together a plan built around your business, not a generic package. That might mean tightening up your on-site SEO, creating content that actually gets found, running social media properly, or adding paid ads on Google or Meta.
Whatever closes the gap fastest is what we focus on first.
Step 3: We Keep It Working
Multichannel marketing is not a set-and-forget job. We track what is working, adjust what is not, and keep refining the mix so your marketing keeps pace as your business and your competitors change.
The Result: More Customers Finding You
When your channels are working together instead of sitting in isolation, more of the right people find you, more of them stick around, and the gap between you and your competitors starts closing.
Pricing
From $1,000 + GST / Month
Every Multichannel Marketing plan starts with the gap analysis, so what you pay for is always matched to what your business actually needs, not a generic package. Most small businesses land somewhere between $1,000 and $2,500 + GST a month depending on how many channels are involved and how competitive your industry is.
Your plan might include on-site SEO, content, social media management, and paid ads on Google or Meta, scoped around where the biggest gap is. We will always tell you exactly what is included before you commit, and adjust the mix as results come in.
Real Results, Real Work
One of our clients in the food and beverage space came to us with a website that looked fine but was not bringing in customers. After a gap analysis, we rebuilt their on-site SEO, tightened up their social presence, and layered in targeted Google ads.
Within three months, online enquiries had more than doubled. That is the kind of result a proper multichannel approach can deliver.
Frequently Asked Questions
What exactly is multichannel marketing?
Multichannel marketing means promoting your business across more than one channel at once, e.g SEO, content, social media and paid ads, so you show up wherever your customers are looking, instead of relying on a single source of traffic.
How is it different to just doing SEO or social media alone?
Running one channel on its own only reaches people who are already searching or already following you. Multichannel Marketing works several channels together, SEO, content, social and paid ads, so each one reinforces the others and you reach people at more points along the way to becoming a customer.
How much does it cost?
Multichannel Marketing starts from $1,000 + GST a month. The exact scope depends on your business and where the biggest gaps are, so if a bigger account or more channels are needed we will always tell you upfront before anything changes.
How do you know where the gap is?
That is exactly what we figure out first. Get in touch and we will take a look at your website, your socials, and a couple of your competitors, then tell you honestly where the opportunity is, no obligation.
How long before we see results?
Multichannel Marketing is ongoing, month-on-month work rather than a quick fix. SEO and content typically build momentum over the first few months, while social and paid ads can bring quicker, more immediate traffic. Either way, it is a genuine partnership, not a set-and-forget package.
I already have a website and social media, can you just fill the gaps?
Yes. We do not believe in a one-size-fits-all package. Every plan starts with a proper look at what you are already doing, then we build around it, adding on-site SEO, content, social or paid ads, whichever channels close the biggest gaps, rather than replacing what is already working.